SpaceX is targeting retail investors with a 17-minute IPO video that outlines its plans for the future, including space data centers and AI, according to a presentation hosted on spacexipo.com. The video, released on June 4, 2026, features Bret Johnsen, the company’s chief financial officer, who emphasized SpaceX’s goal to make humanity a multiplanetary species. Up to 30% of the $75 billion IPO is allocated to individual investors, a key part of the company’s strategy. Johnsen, the only CFO SpaceX has ever had, said the company aims to lift gross margins to 70% from 49% last year and achieve a 45% net income margin, compared to negative 26% in 2025. The presentation, hosted on a website with a prominent call to action for brokerage accounts, details future targets like expanding Starlink’s broadband internet and developing reusable rockets. SpaceX also mentioned plans to put data centers in space, a move that could revolutionize global internet access. The video highlights achievements such as becoming the first private company to send a liquid-fuel rocket to orbit, a milestone Johnsen called ‘impossible’ for others to achieve. SpaceX’s efforts to attract retail investors come as the company seeks to broaden its shareholder base beyond institutional buyers. The presentation is part of a roadshow that includes details on the company’s AI solutions and satellite businesses. Johnsen noted that Starlink and AI are expanding SpaceX’s original vision, which was to make life multiplanetary. The IPO, led by Elon Musk, is expected to be one of the largest in history, with the company’s focus on both space exploration and terrestrial technologies.