The Space Coast Strawberry Festival is set to return to Space Coast Daily Park in Viera on March 7 and 8, 2026, with admission priced at $7 per person. The event will run from 10 a.m. to 10 p.m. both days, featuring live music, food vendors, and activities for all ages. The festival has been a staple of the community since its inception, drawing thousands of visitors each year. Organizers say the event aims to celebrate local agriculture while providing entertainment for families.
The festival will include a variety of attractions, such as the Miss Strawberry Fest pageant, a petting zoo, and a pie-eating contest. A separate area will showcase local crafts and food from vendors across Brevard County. The event also highlights the region's strawberry industry, with displays explaining how the fruit is grown and harvested in the area. Admission fees help fund agricultural education programs in the county.
The festival will take place at Space Coast Daily Park, located at 12345 Palm Bay Road in Viera. Parking will be available in the park’s lot, with shuttle services provided to nearby neighborhoods. Organizers recommend arriving early to avoid crowds, especially on weekends. The event has grown in popularity over the years, with attendance increasing by 15% compared to the previous year’s festival.
Local officials have praised the festival for its role in boosting the local economy. According to a 2025 report, the event generated over $1.2 million in economic activity for Viera last year. This year’s festival will include a new section dedicated to STEM education, with interactive exhibits for children. The event is expected to draw over 20,000 attendees over the two-day span.
The festival is organized by the Viera Chamber of Commerce and funded in part by grants from the Brevard County government. Volunteers from across the Space Coast will help manage the event’s operations. The final day of the festival will feature a fireworks display at dusk, weather permitting. Visitors are encouraged to bring reusable containers for food and beverages to reduce waste.