Bobby Freeman, a Waterfront Homes & Condo Specialist with the McCoy Freeman Group at Compass, says homeowners across Brevard County often waste money on renovations that don’t appeal to buyers. On May 30, 2026, Freeman outlined common mistakes and smart investments during a local real estate discussion. He emphasized that not all home improvements provide equal returns, with some upgrades failing to catch buyers’ attention despite high costs.
Freeman noted that kitchen remodels and bathroom updates typically offer the best returns, but only if done with practicality in mind. He cited data showing that mid-range renovations—such as replacing outdated fixtures or updating cabinetry—can increase a home’s value by 10-15%. However, luxury upgrades like high-end countertops or custom lighting often fail to justify their cost, as buyers rarely pay a premium for them.
Landscaping is another area where results vary. Freeman said well-maintained yards and front lawns improve curb appeal, but elaborate features like swimming pools or outdoor kitchens rarely add value. In fact, he warned that some homeowners spend tens of thousands on such projects only to find buyers aren’t willing to pay more for them.
Freeman also stressed the importance of addressing functional issues before focusing on aesthetics. Fixing leaky roofs, updating electrical systems, or repairing plumbing can make a home more attractive to buyers, even if these fixes aren’t flashy. He advised homeowners to prioritize improvements that align with what buyers in Brevard County are currently seeking, such as energy-efficient appliances or modern flooring.
According to Freeman, the key is to balance cost with buyer expectations. ‘You don’t need to spend a fortune to make your home more appealing,’ he said. ‘Sometimes, small, strategic changes can make a bigger difference than costly overhauls.’ His advice comes as the Space Coast real estate market remains competitive, with buyers increasingly focused on value and practicality.